CASE STUDY · EGYPT · PHARMA

The Action Plan Your Engagement Survey Was Missing

Inside the Ibnsina Pharma case study: the first pulse survey, the manager action plans, and the recognition program behind the results.

Manager-owned action plans, tracked weekly

Arabic-first AI that reads what your people actually wrote

Kiosk, SMS, and mobile access for teams that don't sit at desks

Download the Egypt Case Study

Used by 150+ companies across Egypt & MENA

GLOBAL DISENGAGEMENT
59%

Of employees are disengaged globally. Egypt is no different.

TURNOVER REDUCTION
32% → 20%

Turnover reduction at Ibnsina Pharma in 12 months.

PULSE PARTICIPATION
95%

Pulse survey participation across Ibnsina's 70+ sites.

INSIDE THE CASE STUDY

What Ibnsina Pharma Did That Most Egyptian HR Teams Don't

What Ibnsina Pharma did differently across surveys, manager activation, and recognition.

From Annual Survey to First Pulse

One round across 70+ sites tells leadership what 8 years of annual surveys had missed.

Manager Activation Initiatives

How 8 directors and dozens of managers built team data into weekly meetings in front of the people it affected.

Recognition & Communication Programs

Inside the CEO breakfast series and the workshop that moved recognition scores from 6.3 to 7.8 in 18 months.

The Full 2024 Pulse & 2025 Results

Department-by-department results showing which manager actions worked and which ones didn't.

INSIDE THE CASE STUDY

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Built for large Egyptian workforces

Includes 70+ site rollout learnings

Practical actions HR leaders can reuse

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Used by 150+ companies.

CLIENT RESULTS

What HR Leaders at Ibnsina Pharma Say

"What came out of Engagesoft's results matched our day to day reality. People simply looked at the data and said, yes, this feels right. Then we acted on it."

Dr. Nourhan Magdy
Group Benefits & Culture Section Head, Ibnsina Pharma · Cairo

"Engagesoft helped us find the balance between performance and people. It reminds leaders that sustainable results depend on healthy teams, not just hitting targets."

Ahmed Refaat
HR & Admin Director, Ibnsina Pharma · Cairo

The main benefit of Engagesoft was that it helped us see both performance and people. It became a diagnostic tool that allowed leaders to balance results with relationships.

Saleh Mostafa
Group Total Rewards & Business Partner Manager
FOR HR LEADERS

Why HR Teams in Egypt Choose Engagesoft

Engagesoft is built for workforces that span commercial, operational, and field teams across multiple sites and languages.

01

Kiosk & SMS Access for Non-Desk Teams

Reach every employee, including the ones without a corporate email. Kiosk terminals and SMS surveys are built for manufacturing, retail, and field teams.

02

Arabic AI That Reads What People Wrote

Engagesoft's Arabic NLP works across Modern Standard, Egyptian dialect, and English. It reads every comment your team leaves.

03

Manager Action Plans Tracked Weekly

Every line manager gets their team's data, builds a plan with owners and timelines, and a follow-up pulse confirms what moved.

SEE IT IN ACTION

Build the Same Engagement System Across Your Multi-Region Organization.

Book a 30-minute walkthrough and see how the system maps onto your structure.

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✓ Used by 150+ companies across Egypt & MENA

✓ Arabic-speaking implementation team

✓ See movement in your first survey cycle